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SECRETS
OF MARKETING
TOP 10 DIGITAL MARKETING MISTAKES BY LOCAL BUSINESSES
The Top 10 Digital Marketing Mistakes that many New or Small Businesses make with their Digital Marketing
Jul 10, 2023
TRUST PART 3: CAN BIG TECH BE FIXED?
Can big tech be fixed? Do we think the government should use its power to fix big tech? Not everyone agrees.
Feb 1, 2022
TRUST PART 2: OUR BIG FAT TECH MONOPOLIES
Majorities now lack trust in nearly all of our major tech platforms, but some are less trusted than others.
Jan 18, 2022
TRUST PART 1: INSTITUTIONS
Trust is essential for a society to function. How do most people regard the trustworthiness of our major institutions? Let's find out.
Jan 4, 2022
THE BEST WEB PLATFORM FOR NORMIES
Want to build a website? On a limited budget and need to do it yourself? Here are the 5 easiest and best options.
Aug 3, 2021
BECOMING THE BEST SOCIAL MEDIA MARKETER
Want your company to have an amazing social media presence? Great! A recent survey reveals the most important attributes that social media u
Jul 7, 2021
FREQUENCY! YOUR BIGGEST DIGITAL MARKETING MISTAKE!
How many times should a person see an ad before it has an impact? That answer is simple, yet it is frequently overlooked or ignored.
Jun 5, 2021
2021 SOCIAL MEDIA PLATFORM TRENDS: WHO IS THE BIGGEST LOSER?
2021 social media platform trends reveal some interesting shifts in total reach.
May 25, 2021
Oh No! It's Self Promotion!
Self promotion isn't pretty. This ad violates so many rules about advertising.
Mar 15, 2021
BON VOYAGE TO 30 BANKRUPT BRANDS
The Top 30 Bankrupt Brands of 2020! Bon Voyage!
Dec 22, 2020
GET EYE OPENING RESULTS FROM URCHIN TRACKING MODULES! (UTM CODES)
UTM codes are free and easy ways to improve insights on visitors with Google Analytics and other data analysis tools. Get started today!
Nov 18, 2020
DIGITAL VIDEO NOW RULES TRADITIONAL VIDEO
Streaming digital platforms are now the default video choice for most people.
Sep 23, 2020
COVID-19 AND MEDIA PLACEMENT
The impact of the global pandemic on marketing budget allocations reveals the persistent relevance of paid search.
Apr 3, 2020
IS YOUR WEBSITE A HOSTAGE?
You are not in control of your website. Or your web domain. Or your Google My Business listing. Or maybe your business YouTube channel....
Dec 26, 2019
PRODUCTION STRATEGY: DIGITAL'S MISSING LINK
Advertising production, particularly video production, is still locked in a traditional media mindset.
Nov 12, 2019
THE MARKETING FUNNEL*
The marketing funnel as explained by classic marketing geniuses Karl Marx, Vladimir Lenin, Joseph Stalin, and more.
Nov 1, 2019
DIGITAL MARKETING ON A LIMITED BUDGET: JUL 25
Jerry Quinn from MESMERO will provide a framework for understanding how to develop a digital marketing plan with a limited budget.
Jul 23, 2019
MARKETING YOUR START-UP: JAN 24 @ NWIRC
Marketing your startup or small business is more complex than ever. How can you be confident that your limited marketing budget will...
Jan 17, 2019
8 LOGOS THAT WERE RUINED!
A logo can't always last forever. Sometimes a refresh or update is needed. A logo can't always last forever. Sometimes a refresh or...
Jan 4, 2019
COMPARING THE COST OF MEDIA
One of the primary requirements of a media planner is to understand the relative costs of different advertising media in order to...
Dec 8, 2018
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