SECRETS

OF MARKETING

Jul 10, 2023

TOP 10 DIGITAL MARKETING MISTAKES BY LOCAL BUSINESSES

The Top 10 Digital Marketing Mistakes that many New or Small Businesses make with their Digital Marketing

Feb 1, 2022

TRUST PART 3: CAN BIG TECH BE FIXED?

Can big tech be fixed? Do we think the government should use its power to fix big tech? Not everyone agrees.

Jan 18, 2022

TRUST PART 2: OUR BIG FAT TECH MONOPOLIES

Majorities now lack trust in nearly all of our major tech platforms, but some are less trusted than others.

Jan 4, 2022

TRUST PART 1: INSTITUTIONS

Trust is essential for a society to function. How do most people regard the trustworthiness of our major institutions? Let's find out.

Aug 3, 2021

THE BEST WEB PLATFORM FOR NORMIES

Want to build a website? On a limited budget and need to do it yourself? Here are the 5 easiest and best options.

Jul 7, 2021

BECOMING THE BEST SOCIAL MEDIA MARKETER

Want your company to have an amazing social media presence? Great! A recent survey reveals the most important attributes that social media u

Jun 5, 2021

FREQUENCY! YOUR BIGGEST DIGITAL MARKETING MISTAKE!

How many times should a person see an ad before it has an impact? That answer is simple, yet it is frequently overlooked or ignored.

May 25, 2021

2021 SOCIAL MEDIA PLATFORM TRENDS: WHO IS THE BIGGEST LOSER?

2021 social media platform trends reveal some interesting shifts in total reach.

Mar 15, 2021

Oh No! It's Self Promotion!

Self promotion isn't pretty. This ad violates so many rules about advertising.

Dec 22, 2020

BON VOYAGE TO 30 BANKRUPT BRANDS

The Top 30 Bankrupt Brands of 2020! Bon Voyage!

Nov 18, 2020

GET EYE OPENING RESULTS FROM URCHIN TRACKING MODULES! (UTM CODES)

UTM codes are free and easy ways to improve insights on visitors with Google Analytics and other data analysis tools. Get started today!

Sep 23, 2020

DIGITAL VIDEO NOW RULES TRADITIONAL VIDEO

Streaming digital platforms are now the default video choice for most people.

Apr 3, 2020

COVID-19 AND MEDIA PLACEMENT

The impact of the global pandemic on marketing budget allocations reveals the persistent relevance of paid search.

Dec 26, 2019

IS YOUR WEBSITE A HOSTAGE?

You are not in control of your website. Or your web domain. Or your Google My Business listing. Or maybe your business YouTube channel....

Nov 12, 2019

PRODUCTION STRATEGY: DIGITAL'S MISSING LINK

Advertising production, particularly video production, is still locked in a traditional media mindset.

Nov 1, 2019

THE MARKETING FUNNEL*

The marketing funnel as explained by classic marketing geniuses Karl Marx, Vladimir Lenin, Joseph Stalin, and more.

Jul 23, 2019

DIGITAL MARKETING ON A LIMITED BUDGET: JUL 25

Jerry Quinn from MESMERO will provide a framework for understanding how to develop a digital marketing plan with a limited budget.

Jan 17, 2019

MARKETING YOUR START-UP: JAN 24 @ NWIRC

Marketing your startup or small business is more complex than ever. How can you be confident that your limited marketing budget will...

Jan 4, 2019

8 LOGOS THAT WERE RUINED!

A logo can't always last forever. Sometimes a refresh or update is needed. A logo can't always last forever. Sometimes a refresh or...

Dec 8, 2018

COMPARING THE COST OF MEDIA

One of the primary requirements of a media planner is to understand the relative costs of different advertising media in order to...

SECRETS

OF MARKETING

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